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Gamification has potential to drive change programmes in organisations

This cognitive judo of battling distracting fun with purposeful fun can improve tough odds leaders face

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Sreyssha GeorgeAmit Kumar New Delhi
Our desire to build high performance companies, improve communities and consume better goods, services and experiences forces us to pursue ongoing change. Not surprisingly, new change management programmes are launched regularly by companies, government departments and non-profit organisations. Most of these programmes are launched with significant energy and enjoy visible leadership support but don’t often succeed.
 
We are living in the age of “easy distractions”—they are served directly to our phones. We spend hours with our phones because the most compelling apps create an experience of playing a game. Insightful and successful change leaders recognise that change delivered through