Hyundai Motor hires crack team to catch up on self-driving taxis

This is to compete with rivals like Nissan, General Motors, and tech firms such as Google's Waymo

In the future of transportation, what would you get if you mixed the business models of Tesla, Google and Samsung Electronics Co with the budget of the world’s fifth-biggest automaker?

Youngcho Chi is about to find out.

Hired from Samsung, Chi has assembled a team of 200 strategists and researchers at Hyundai Motor Co, the 50-year-old South Korean carmaker that fought its way to the top echelon of the auto world and is now struggling to stem flagging sales in some of its biggest markets. His job is to catapult Hyundai into the forefront of technologies that are upending transportation.