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Jaguar Land Rover global sales dip 4.6% in 2018 on China troubles

For December 2018, the total sales for JLR were at 52,160 units, a decline of 6.4 per cent as compared with December 2017

Tata Motors  |  Jaguar Land Rover Sales  |  Jlr

Press Trust of India  |  New Delhi 

jaguar landrover JLR

Tata Motors-owned Jaguar Land Rover (JLR) Thursday reported a 4.6 per cent fall in global vehicle sales to 5,92,708 units in 2018 hit by tough market conditions in

Sales of Jaguar brand of vehicles during the year stood at 1,80,833 units, a growth of 1.2 per cent over 2017 sales, the company said in a statement.

However, Land Rover range sales declined 6.9 per cent in 2018 to 4,11,875 units, it added.

"The economic slowdown in along with ongoing trade tensions are continuing to influence consumer confidence. The impact is being felt across several industries globally," Chief Commercial Officer Felix Brautigam said.

Despite this, the company continues to work closely with retailers and is taking necessary actions to balance production with demand in order to rejuvenate sales as part of turnaround plan for the business, he added.

For December 2018, the total sales for were at 52,160 units, a decline of 6.4 per cent as compared with December 2017, the company added.

ALSO READ: Jaguar Land Rover posts 8% fall in retail sales at 48,160 units in November

The company, which is the UK's largest automotive manufacturer, said sales during the month were impacted primarily due to ongoing challenging market conditions in

"continues to work closely with retailers in China to respond to the present market conditions," it said.

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First Published: Thu, January 10 2019. 18:00 IST