Mojostreet rewards at Cafe Coffee Day

Hyderabad-based start-up Mojostreet, which has developed a location-based mobile game with real-world benefits, on Monday said that its check-in-based offers were now available at 1,174 Cafe Coffee Day (CCD) outlets across India. By number of outlets, CCD retail chain on Monday figures among the Top-6 globally. "This is the first largest deployment of geo-targeted brand engagement, plus a loyalty programme, at any brand in India. CCD is a big booster to Mojostreet's merchant portfolio as it gives an unparalleled access to its rewards to consumers across 174 cities in India,” Mojostreet chief executive Kalyan Manyam, stated in a press release on Monday.