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A sleepover on the Great Wall of China? Not yet, Beijing tells Airbnb

The San Francisco-based company last week asked users in China to compete for four slots to stay at a 'Great Wall Wonder house', sleeping overnight in one of the wall's guard towers

Reuters  |  Beijing 

US short-term rental service Airbnb Inc has hit a wall with its newest marketing scheme in China, after regulators objected to a promotion offering sleepovers on the Great Wall of China. The San Francisco-based company last week asked users in China to compete for four slots to stay at a "Great Wall Wonder house", sleeping overnight in one of the wall's guard towers. However, a district cultural commission said on Monday that it did not support the promotion as it was not in line with conservation plans for the wall, a UNESCO world heritage site. In a statement, ...

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First Published: Thu, August 09 2018. 14:00 IST
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