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How Kris Wu beat Grande on iTunes chart with help from China's fan economy

The success of this multibillion-dollar "fan economy" has been so profound that Chinese brands are now actively trying to profit from it

Kris Wu
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Kris Wu

Adam Minter | Bloomberg
American pop star Ariana Grande had every reason to expect that her new single, “Thank U, Next,” would race to the top of the U.S. charts when it was released earlier this month. When she checked iTunes after its release, though, she met with a surprise. Kris Wu, a superstar in China, not only had the No. 1 spot on the iTunes’ singles chart but also seven of the top 10 songs. It was an extraordinary achievement for an artist with almost no North American profile, and Grande and her camp weren’t buying it. Rumors started flying on social media