The Strategist Quiz (#233)

 

1. What is common to the capture of Osama Bin Laden and the Leela Palaces and Hotels group? 
    
2. What is Fear Index and name the person who coined the term? 
    
3. The founder of this brand while reading Mahatma Gandhi’s autobiography, The Story of My Experiments with Truth, was struck by the nutritional value of wheat bran and started selling it as a health food. Name the founder and his brand. 
    
4. The employees of which companies proudly state that their companies can’t possibly fail: “Because we have Sergio” and “Because we had Marchionne”? 
    
5. A biographical comedy-drama film was made on the life of a 19-yr-old conman who performed cheque fraud worth millions of dollars by posing as a Pan American World Airways pilot, a Georgia doctor, and a Louisiana parish prosecutor. He became so skillful that the FBI eventually turned to him for help in catching other check forgers. Name him and the movie. 
    
6. The brand identified by the lines “Go Your Way” is making its way into India. Name it. 
    
7. Hand gestures from the popular dance form Bharatanatyam have been incorporated to serve as visual codes to help in quick and clear identification by an Indian government authority. Where have they deployed them? 
    
8. What is the connection between the car brands Saab, Volvo, the Greek Port of Piraeus and a Norwegian silicon materials company Elkem? 
    
9. The founder of which company during the great depression built his brand on the principle that “all animals use play to develop their brains.” 
    
10. Identify the brand from the visual below. 
    

Ten all-correct entries will receive a copy of Jack M Kaplan’s Patterns of Entrepreneurship... published by Wiley India (books courtesy: Wiley India). One lucky winner will also receive a cheque for Rs 2,000. Send your entries to strategist@bsmail.in. All entries must carry the postal address of the contestant. Last date for receiving entries: December 27, till 8 pm. Previous winners, employees of Business Standard and Wiley India and their families are not eligible to participate.