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Wholesale marketplace Wydr on Monday announced that it had recorded sales worth Rs. 450 lakh in three days during the India Lifestyle and Fashion Wholesale E-Fair; organized by Wydr from September 12 to 14, 2017.
During the three-day e-fair; Wydr witnessed 52 percent growth in regular traffic and tripled its average daily sales GMV for the fashion and lifestyle category.
The E-fair boosted the startup's daily orders by 75 percent on these three days. The Wholesale Fashion and Lifestyle E-Fair saw participation from prominent garment manufacturers like Bindani Studio, Triveni Sarees, Bhoomi Fashion and offered retailers with numerous deals.
"With the festive season coming closer, we decided to focus on Fashion and Lifestyle only and brought the best brands together for the retailers. The growth, not just in terms of sales, but on other aspects like buyer base, seller base and catalogue are extremely satisfying," said Devesh Rai, Founder and CEO, Wydr.
As festive season approaches, Fashion and Lifestyle Exhibitions are held in all the major metros. However, it is difficult for wholesalers and retailers from non-metro cities to travel and attend a number of these exhibitions. The 'India Wholesale E-Fair' serves as a platform for buyers to participate in the exhibition virtually, eliminating the need for travel. Participating merchants shared videos introducing their business, products, and business history much in the same way they would do in an exhibition.
Wydr is revolutionizing the B2B industry by bringing the best of products to the remotest of places. This e-fair is a step forward towards Wydr's aim of consolidating the large and fragmented wholesale market into one place. It facilitates B2B transactions in multiple ways, handles delivery logistics when a deal is locked on the app, and also takes care of payments, post purchase and customer care.
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