My first disclaimer is to state upfront that I am a teetotaler. Second, I have written often against surrogate advertising for liquor. So, I have no personal interest or ulterior motive in writing this piece on the sale of liquor. Except to highlight the hype and the hypocrisy involved.
When liquor stores were re-opened recently, there were serpentine queues, no social distancing, and baton charging by the police. Much media hype ensued. The Supreme Court and various high courts were petitioned. Some decrees were passed for home-deliveries of liquor. But only till the lockdown ends.
The base narrative of my piece today
Disclaimer: These are personal views of the writer. They do not necessarily reflect the opinion of www.business-standard.com or the Business Standard newspaper
