Many investors are beginning to lose their patience with stocks, and equity mutual funds. It’s not surprising. Equity investors have been buffeted by harsh winds on all sides for the past few years. An improbable confluence of unseemly global and local factors have tested every bull’s resolve.
Along with investors, advisors are in a quandary. All along, they have been glibly telling clients “stocks are a great investment if you have a five year horizon” and supplementing it with data and charts of the BSE Sensex which corroborate this statement. Investors have also been told “You cannot lose money over this horizon if you undertake an SIP”. Many investors have been influenced by such talk and have commenced SIPs in 2007, only to find that the tale is not going according to the script. For the record, the five-year return of the Sensex is 3.24 per cent per annum. The media is also having a field day, with various articles about how the Sensex has underperformed fixed income instruments.
Advisors are being incessantly questioned about the reasons for this apparent debacle. So what could advisors say in their defense?
Here are a few pointers:
- ‘Mea Culpa’: If you have actually held out that equity is a five-year product, it is best to admit you are guilty. This may actually soothe a belligerent client bent on confrontation. It will also condition you to choose your words with greater care in the future.
It is prudent not to speak about equity investing in terms of ‘Bright Lines’ with respect to time horizons. There is an element of vagueness and uncertainty inherent in equity investing. It is, therefore, preferable to speak in terms in terms of time ranges rather than specific points in time.


