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Dell tops India's most trusted brand list, LIC only domestic firm in top 7

South Korean brands Samsung in the mobile phone category and LG for television took the fifth and the sixth positions, respectively

Press Trust of India  |  New Delhi 

Dell Technologies

Laptop brand has emerged as the most-trusted brand in the country followed by automobile firm and insurance behemoth LIC, the only Indian company to feature in the top-seven brands, according to a report.

E-commerce giant Amazon and Apple iPhone secured fourth and fifth positions, respectively, TRA's Brand Trust Report 2019 said.

South Korean brands in the mobile phone category and for television took the fifth and the sixth positions, respectively.

Aviva Life Insurance, and are placed on eighth, ninth and tenth positions, respectively, in the brand trust report.

Twenty-three Tata group brands, the largest, figures among the top 1,000 brands in India's Most Trusted Brands list.

This is followed by Godrej, which has 15 brands, Amul with 11 brands and with 8 brands, figuring in the most-trusted brands list.

Among India's 1,000 most-trusted brands, the categories with the maximum brands were food and beverage and fast-moving consumer goods contributing to 26.8 per cent of the total brands in the listings.

Over 2,315 respondents participated in the survey conducted by TRA Research across 16 cities and its findings have been compiled in The Brand Trust Report 2019.

First Published: Tue, June 04 2019. 17:20 IST
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