Ecommerce integration helps micro-, small, and medium- enterprises (MSMEs) mitigate financial barriers by fostering business expansion and creating a stronger information ecosystem that helps them receive external finance and collateral-free loans, according to a survey by the Indian Council for Research on International Economic Relations (ICRIER).
The New Delhi-based think tank found in its survey that among ecommerce-integrated firms, 51 per cent found their ecommerce presence useful in raising external finance from banks and non-banking financial corporations. Medium (60 per cent) and small (55 per cent) enterprises do better on this front than micro enterprises (48 per cent).
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