Page 165 - Supplements

Will Europe start buying Major League Soccer's stars?

Despite its stated ambitions, MLS is not considered one of the best leagues in the world

Join the club

Over a period of time, most wine clubs tend to become fairly exclusive

Vistara offers fare options, tweaks product for cost-conscious traveller

The airline is also said to be evaluating adding a row in the economy class cabin which will increase the total number of seats to 164

What makes Akshay Kumar, highest-paid Indian entertainer, a saleable brand

Kumar has moved up four places from 2017 list (80) and ousted Salman Khan from the pedestal

Snippets: Govt's moves may revive resale market despite initial dip

Some property consultants believe that policies such as demonetisation, Rera and GST have worked to drive 10-12% increase in the number of buyers in the secondary real estate since demonetisation

Statspeak: A look at the digital preparedness of organisations in India

A report published by Knolskape, an employee development programme, gauges the digital readiness of companies

Serving freshly-baked strategy: Parle goes beyond conventional advertising

Parle's new 20-20 campaign tries to project itself as a representative of young India and the message from is that you deserve full marks if you think the way modern India does

With huge scope for growth, China at centre of Wipro Consumer's global map

Rapid localisation and speedy launches have helped WCCL scale up in a keenly contested market

Future-proofing business

A stick-to-one's-knitting approach could result in lost opportunity

Parle pushes for a status update, looks to get inside the customer's mind

The home-grown biscuit brand looks to get inside the customer's mind as it steps outside the boundaries of its mass-market identity

Why brands are seeking a lifestyle status, trying strategy of using emotion

The rise of 'lifestyle' marketing ploys are largely the result of companies worrying about their brands fading into the background

Digital consumer: Why brands should focus on local language user engagement

Brands scouring digital highways for a wider retail footprint need to focus on local language user engagement

More than skin deep: Bajaj Nomarks Ayurveda delivers a simple message

Bajaj Nomarks Ayurveda delivers a simple message - that a herbal product can remove skin stress marks as efficiently as any mainstream product

Thai cave rescue mission: Here are leadership lessons from the crisis

Shubhomoy Sikdar spoke to experts from different spheres to glean leadership lessons from the episode

BlackBerry Key2 has enhanced design, better processor and dual rear cameras

In the times of bezel-less, full-screen displays, can BlackBerry create a niche

A Chhattisgarh diary

Raipur station is clean: Swachh Bharat Abhiyan? I ask someone but they say it's always been clean

Mirroring the art of resistance

Nilima Sheikh's scrolls are, at once gigantic in their context and scale, but familiar in their connect and urgency

Indianama's latest project in Delhi aims to give a new look to old shops

Indianama has teamed up with 71 designers from across India to work on 71 small businesses with the aim to revitalise them

After a wait of 12 years, neelakurinji flowers will return to Western Ghats

While a standalone neelakurinji flower is pretty, it's the 'carpeting' feature of the plants seen en masse that paints a majestic sight

Mitashi Curved 4K Smart TV: A slim LED screen with good viewing angles

The TV has a slim LED screen that offers good viewing angles. It is fit to be mounted on the wall or placed on its feet in a spacious bedroom