Amway is investing in its online platform, which the company believes will get up to 40 to 50 per cent of sales in the coming years
Lakme, Biotique and online retailers Nykaa, Flipkart learn to speak in many tongues, hope to appeal to first-time users on digital media
A number of organic and natural beauty products are seeking premium tag, but how do they win consumer trust?
Globally, 60% of skincare product launches have a botanical/herbal positioning