Page 17 - Ott Platforms

Content over glamour: Why new-age OTT wave reminds of Doordarshan era

Actors from various backgrounds have been finding prominence thanks to OTT shows and films

Behind the screen: What makes India an intriguing market for Netflix?

India's an integral part of the company's experiments that include taking the blockbuster mobile-only plan to other markets

Best of BS Opinion: The missing MPC, biodiversity loss, and more

Here's a selection of Business Standard opinion pieces for the day

The truth about streaming video

In an overcrowded market or one with skewed regulation, ad-supported programming can quickly degenerate into poor quality, polarising or downright fake

OTTs offer content creation freedom to filmmakers, but it may not last long

The streaming video market in India began with YouTube in 2008, but truly took off in 2016 after data availability rose and prices crashed

Is Indian streaming video market headed for a shakeout after Covid-boost?

The action in the streaming video market has been breathless. This week we examine if the OTT space is headed for a shakeout

Ministry move on OTT communication players likely to hit Trai wall

The guidelines seek obligations for intermediaries (OTT communication players) to enable traceability to determine the originator of information for assistance to law enforcement agencies

Trai decision on OTT services a forward-looking approach: Broadband group

TRAI's decision to not regulate OTT services is a forward-looking approach in interest of the consumers and will aid the progress of the sector, BIF said

Netflix appoints Bela Bajaria new global TV head; Cindy Holland to exit

Bajaria, the former local-language series chief who joined Netflix in 2016, was promoted over 18-year veteran Cindy Holland

Coming next: Most-watched IPL in the time of Covid-19 pandemic

It could reach more than 530 mn viewers on TV and a few hundred million more online. But can it make money for Disney Star?

Apple inks deal with Martin Scorsese for Apple TV+ exclusive films, shows

This will be Scorsese's second production for any OTT platform, the first being The Irishman on Netflix

Ups and downs of Indian video business: Covid-19 to hit revenue growth

The pandemic has accelerated the redrawing of the global media map

PIL seeks censorship of adult content in social media and OTT platforms

The Madras High Court asked the central and the state governments to reply within a month to a plea seeking a censor board for regulating adult content in the social media and OTT platforms.

A user's perception is your reality: Brightcove's Carolyn Pampino

Carolyn Pampino, vice-president of design, Brightcove, talks about the role user interface plays in the success of an OTT

Netflix tests low-cost subscription plan. Check price, compare with others

Netflix's new subscription plan supports smartphone, tablet and computer but can be used on one device at a time

This is how you can get free Netflix subscription for 83 years in US

Netflix is giving a free subscription for 83 years, or 1,000 months, calling it an 'immortal' account. All you have to do is play a video game and get the highest score

Telcos align with streaming platforms to deepen consumer relationships

Airtel, Vodafone Idea, Jio stitch up alliances with streaming platforms in a bid to deepen brand associations and loyalty, in a time of crisis

I&B ministry proposes to bring content on OTT platforms under its purview

As movie halls are also closed due to lockdown, several production houses have released their movie directly on OTT, bypassing theatrical releases

Streaming companies retool the visibility kit with spike in viewership

Amazon, Netflix, Zee5, Disney Hotstar sharpen their digital marketing tools as they look to make up for the loss of OOH in their media plans

From Laxmmi Bomb to Bhuj: Film premieres coming soon on Disney+ Hotstar

The OTT platform has lined up a clutch of Bollywood releases awaiting theatrical premiere for some time now