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Apple to start India manufacturing in coming months with iPhone SE: Report

Apple's move comes as it seeks to boost its share in the world's fastest growing major mobile market

Reuters 

Apple, iPhone 5s, iPhone 7
Apple, iPhone

Inc will in the coming months start assembling its lower-priced models at a contract manufacturer's plant in the technology hub of Bengaluru, an industry source with direct knowledge of the matter said on Friday.

Apple's Taiwanese manufacturing partner Wistron Corp is setting up a plant in to focus solely on assembling iPhones, a separate source told Reuters earlier this month.

Apple's move comes as it seeks to boost its share in the world's fastest growing major mobile market, where handsets far cheaper than Apple's iPhones dominate. It also comes as smartphone sales growth is slowing in Asia's other massive market, China.

To lower prices, has been seeking to set up local production and has been in talks with the Indian federal government regarding issues such as tax concessions.

The industry source told Reuters the initial manufacturing of the model was not contingent on those concessions.

did not immediately respond to a request for comment.

The Economic Times newspaper earlier on Friday reported planned to initially assemble 300,000 to 400,000 handsets in India. The industry source told Reuters the numbers would be substantially lower to begin with.

The source also said it was too early to say what other models would assemble at the plant.

shipped 2.5 million iPhones to India last year, with a third coming in the December quarter, according to market researcher Counterpoint, which estimates that three-quarters of smartphones sold in India were made locally.

In the fourth quarter, ranked 10th in India's smartphone market but led the premium segment with a 62 percent market share, Counterpoint said.

In comparison, the entry level model sells on Amazon for Rs 28,433.

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Apple to start India manufacturing in coming months with iPhone SE: Report

Apple's move comes as it seeks to boost its share in the world's fastest growing major mobile market

Apple's move comes as it seeks to boost its share in the world's fastest growing major mobile market
Inc will in the coming months start assembling its lower-priced models at a contract manufacturer's plant in the technology hub of Bengaluru, an industry source with direct knowledge of the matter said on Friday.

Apple's Taiwanese manufacturing partner Wistron Corp is setting up a plant in to focus solely on assembling iPhones, a separate source told Reuters earlier this month.

Apple's move comes as it seeks to boost its share in the world's fastest growing major mobile market, where handsets far cheaper than Apple's iPhones dominate. It also comes as smartphone sales growth is slowing in Asia's other massive market, China.

To lower prices, has been seeking to set up local production and has been in talks with the Indian federal government regarding issues such as tax concessions.

The industry source told Reuters the initial manufacturing of the model was not contingent on those concessions.

did not immediately respond to a request for comment.

The Economic Times newspaper earlier on Friday reported planned to initially assemble 300,000 to 400,000 handsets in India. The industry source told Reuters the numbers would be substantially lower to begin with.

The source also said it was too early to say what other models would assemble at the plant.

shipped 2.5 million iPhones to India last year, with a third coming in the December quarter, according to market researcher Counterpoint, which estimates that three-quarters of smartphones sold in India were made locally.

In the fourth quarter, ranked 10th in India's smartphone market but led the premium segment with a 62 percent market share, Counterpoint said.

In comparison, the entry level model sells on Amazon for Rs 28,433.
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Business Standard
177 22

Apple to start India manufacturing in coming months with iPhone SE: Report

Apple's move comes as it seeks to boost its share in the world's fastest growing major mobile market

Inc will in the coming months start assembling its lower-priced models at a contract manufacturer's plant in the technology hub of Bengaluru, an industry source with direct knowledge of the matter said on Friday.

Apple's Taiwanese manufacturing partner Wistron Corp is setting up a plant in to focus solely on assembling iPhones, a separate source told Reuters earlier this month.

Apple's move comes as it seeks to boost its share in the world's fastest growing major mobile market, where handsets far cheaper than Apple's iPhones dominate. It also comes as smartphone sales growth is slowing in Asia's other massive market, China.

To lower prices, has been seeking to set up local production and has been in talks with the Indian federal government regarding issues such as tax concessions.

The industry source told Reuters the initial manufacturing of the model was not contingent on those concessions.

did not immediately respond to a request for comment.

The Economic Times newspaper earlier on Friday reported planned to initially assemble 300,000 to 400,000 handsets in India. The industry source told Reuters the numbers would be substantially lower to begin with.

The source also said it was too early to say what other models would assemble at the plant.

shipped 2.5 million iPhones to India last year, with a third coming in the December quarter, according to market researcher Counterpoint, which estimates that three-quarters of smartphones sold in India were made locally.

In the fourth quarter, ranked 10th in India's smartphone market but led the premium segment with a 62 percent market share, Counterpoint said.

In comparison, the entry level model sells on Amazon for Rs 28,433.

image
Business Standard
177 22