"Banning junk food in colleges will set new standards for healthy food, making the students live better, learn better and reduce obesity levels. This will prevent lifestyle diseases which have a direct link with excessive weight," the UGC said in a communication to the universities.
"You are requested to ensure strict adherence to the advisory. Create awareness among the younger generation who are vulnerable," it added.
A similar move was made earlier by the Central Board of Secondary Education (CBSE) which had directed all affiliated schools to take junk food off their canteen menu.
At the time, schools were also asked to inspect lunch boxes of students, create awareness about nutritious food and regularly monitor students' health.
The circular was released following a report by the Ministry of Women and Child Development on consumption of foods high in fat, salt and sugar (HFSS) and promotion of healthy snacks in schools.