The Strategist Quiz (#146)

 

1. Who coined the term newsmagazine? 
    
2. What is common to a chandelier made of Swarovski crystals at the JFK airport and Puma shoes? 
    
3. Why has the book Winnie-the-Pooh been in the news of late? 
    
4. Which company established a special relationship with the world of sport and invented several devices for the precise timing of sporting events, such as the “broken wire” in 1912, the Photogines, the first mechanism to link timing with a photo finish, in 1952, and the Contifort in 1960? 
    
5. Whose punch line is “Think outside the Bun”? 
    
6. What is common to the Eiffel Tower and the Taj Mahal Hotel in Mumbai? 
    
7. Who propounded these laws: Expenditure rises to meet income, and work expands to fill the time available? 
    
8. Name the recently launched brand whose name means ‘cool’ in Italian. 
    
9. Name this 131-year-old company that is considered as the second largest firm of tea auctioneers in the world and collapsed a year ago after it failed to recover loans given to tea growers. 
    
10. This logo belongs to an Indian business group that derives its name from Sanskrit and French. The three cogs in the ratchet wheel symbolise values. Identify it.

 

 

 

Ten all-correct entries will receive a copy of Deborah Kolb and Judith Williams’ Everyday Negotiation: Navigating the Hidden Agendas in Bargaining, published by Wiley India (books courtesy: Wiley India). One lucky winner will also receive a cheque for Rs 2,000. Send your entries to strategist@bsmail.in. All entries must carry the postal address of the contestant. Last date for receiving entries: 27 April. Previous winners, employees of Business Standard and Wiley India and their families are not eligible to participate.