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Financial Literacy Week will be observed during June 3-7, says RBI

RBI will undertake a centralised mass media campaign during the month of June on Doordarshan and All India Radio to disseminate essential financial awareness messages to farmers

ANI 

rbi, reserve bank of india

Financial Week 2019 will be observed from June 3-7 on the theme of "Farmers" and how they benefit by being a part of the formal banking system, said a press note from (RBI) on Saturday.

"Financial Week is an initiative of to promote awareness on key topics every year through a focused campaign. Growth in agriculture is necessary for the overall economic growth and is an essential enabler for the same...is actively involved in formulating policies that enhance the flow of credit to the farming community," read the press release.

"In recent years, the Bank has undertaken several initiatives to strengthen credit delivery mechanism and financial inclusion," it added.

In order to build awareness and disseminate financial messages to the farming community, "focused content in the form of posters and leaflets have been prepared for dissemination. have been advised to display the posters and content in their rural bank branches, Financial Literacy Centers, ATMs and websites," he further added.

The will undertake a centralized mass media campaign during the month of June on Doordarshan and to disseminate essential financial awareness messages to farmers.

"It is RBI's endeavour to reach out to the farming community and all stakeholders are requested to co-ordinate and make this financial literacy campaign a success," the press release said.

First Published: Sat, June 01 2019. 15:55 IST
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