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Kinsane raises capital to launch 'digital first' kids' entertainment company

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ANI  |  Mumbai (Maharashtra) [India] 

Global digital entertainment company, Kinsane Entertainment Inc, is set to storm the kids' entertainment space by creating a wide variety of videos and games featuring characters that become global, iconic brands.

The company aims to take these brands, established in the digital space, and propagate them further through non-digital channels such as film, television, concerts and merchandising.

Kinsane plans to launch over eight new shows and 100 games featuring 30 new and compelling characters over the next 12 months, targetting markets for the content in US, Europe, India, Brazil, and China.

"Kinsane aims to be your child's best friend. We create content featuring characters that live and breathe and have personalities as rich and diverse as the very kids who are watching them. Kids can view these amazing characters, laugh and sing with them and even interact with them in games, live action, and animated shows, augmented reality and audio books," said co-founder and CEO, Kinsane Entertainment Inc., Kurt Inderbitzin.

"We are seeing major disruptions globally in the digital media space. Television viewing is gradually declining and content consumption is being revolutionized. The digitization of content has made content consumption global and omnipresent. The next leader in content will almost certainly be born digital and Kinsane aspires to be the game-changer in the kids' content space," said Kinsane's chief mentor, Neeraj Bhargava.

Kinsane is a 'digital first' company that creates fun and captivating content for kids aged two to eleven years in numerous languages, then distributes that content globally through a variety of advertising, subscription, and transaction-based revenue models.

(This story has not been edited by Business Standard staff and is auto-generated from a syndicated feed.)

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First Published: Tue, January 09 2018. 22:40 IST
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