Bharti Airtel announced that the company will appropriately increase price offerings in the month beginning December.
The company issued the following media statement -
We understand that TRAI is likely to initiate a consultation for bringing rationality in pricing in the Indian mobile sector which has been operating at prices that have been eroding the viability of the sector.
Airtel, as one of the leading players, has been at the forefront of driving digital services and made India one of the leading data consuming nations in the world.
The telecom sector is highly capital intensive with fast changing technology cycles that require continuing investments. It is, therefore, extremely important that the industry remains viable to support the vision of Digital India.
Accordingly, Airtel will appropriately increase price offerings in the month beginning December.
While continuing to provide affordable tariffs to customers, it would balance the needs of the company to remain viable and thereby continue to invest in the much needed digital infrastructure and maintain the quality standards required by our customers.
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