HUL to rebrand its flagship brand Fair & Lovely

HUL announced today the next step in the evolution of its skin care portfolio, with the rebranding of its flagship brand Fair & Lovely. Taking forward the brand's journey towards a more inclusive vision of beauty, the company will stop using the word 'Fair' in the brand name 'Fair & Lovely'. The new name is awaiting regulatory approvals and the company expects to change the name in the next few months.

Powered by Capital Market - Live News