Sunday, December 14, 2025 | 01:55 AM ISTहिंदी में पढें
Business Standard
Notification Icon
userprofile IconSearch

Amitabh roots for Narmada river's cleanliness campaign

Image

IANS Mumbai

Megastar Amitabh Bachchan has hailed Madhya Pradesh Chief Minister Shivraj Singh Chouhan's initiative "Namami Devi Narmade" Narmada Seva Yatra, which aims at making the Narmada river free of pollution.

Amitabh tweeted on Wednesday: "Namami Devi Narmade, Narmada Sewa Yatra legendary campaign initiated by MP's CM to make river Narmada pollution free. It will surely help in spreading awareness among people across India to wake up and start conserving their life-giving rivers."

"Initiatives like Narmada Sewa Yatra will not only purify our rivers, but will also hand over clean rivers to upcoming generations."

"Namami Devi Narmade" Narmada Seva Yatra started in December 2016 from the place of origin of the Narmada river, Amarkantak. It will cover 1831 km on the southern bank comprising 548 villages/towns and 1513 km on the northern bank comprising 556 village/towns, thus covering 3344 km in 144 days. The yatra will be completed on May 11.

 

--IANS

nn/rb/bg

Disclaimer: No Business Standard Journalist was involved in creation of this content

Don't miss the most important news and views of the day. Get them on our Telegram channel

First Published: Feb 01 2017 | 3:52 PM IST

Explore News