You are here: Home » News-IANS » Business-Economy
Business Standard

Apple set to launch Netflix-style streaming service

Topics
Entertainment Culture

IANS  |  San Francisco 

Apple is expected to launch a slew of new products at its Cupertino headquarters in California on Monday, including a Netflix competitor, a revamped news service and a subscription-based gaming offering.

The event, to be hosted at the Steve Jobs theatre on campus, will herald a new era for the iPhone maker as it enters the fast-growing global content streaming market.

"Apple has been looping a video from the theatre, teasing its focus on television," reports The Verge.

The livestreaming video is stylised to look like a television set, and has been switching between a handful of different angles of the Steve Jobs theatre.

Apple has invested over $1 billion into making new content and the streaming service is set to compete with the giants including Amazon, Netflix and Hulu.

"The company is building a new content store focused on offering bundles with cable services like HBO, Showtime and Starz. Put more simply, Apple may be looking to disrupt cable TV by essentially becoming a cable TV provider," adds the report.

Apple has been working on developing original content like "Amazing Stories" by Steven Spielberg; crime show "Are You Sleeping?" produced by Reese Witherspoon and starring Octavia Spencer; "Calls" which is an adaptation of a French short-form series; "Central Park" which is an animated musical comedy from Loren Bouchard and "Defending Jacob" -- a thriller adapted from William Landay's novel, starring Chris Evans, among others.

According to TechCrunch, another Apple project is "Shantaram" -- a series based on the novel by Gregory David Robert, about a man who escapes from an Australian prison and ends up in Bombay (now Mumbai).

There is also an untitled M. Night Shyamalan series and untitled Oprah Winfrey projects, among others.

--IANS

na/in

(This story has not been edited by Business Standard staff and is auto-generated from a syndicated feed.)

Dear Reader,


Business Standard has always strived hard to provide up-to-date information and commentary on developments that are of interest to you and have wider political and economic implications for the country and the world. Your encouragement and constant feedback on how to improve our offering have only made our resolve and commitment to these ideals stronger. Even during these difficult times arising out of Covid-19, we continue to remain committed to keeping you informed and updated with credible news, authoritative views and incisive commentary on topical issues of relevance.
We, however, have a request.

As we battle the economic impact of the pandemic, we need your support even more, so that we can continue to offer you more quality content. Our subscription model has seen an encouraging response from many of you, who have subscribed to our online content. More subscription to our online content can only help us achieve the goals of offering you even better and more relevant content. We believe in free, fair and credible journalism. Your support through more subscriptions can help us practise the journalism to which we are committed.

Support quality journalism and subscribe to Business Standard.

Digital Editor

First Published: Mon, March 25 2019. 09:54 IST
RECOMMENDED FOR YOU
RECOMMENDED FOR YOU