Two-wheeler manufacturer Hero MotoCorp Monday reported a four percent growth in August sales at 459,996 from 443,801 units sold in the corresponding month of last year.
"Registering growth in both retail as well as despatch sales despite weak market sentiments has come about due to several initiatives undertaken in recent times," Anil Dua, senior vice-president, marketing and sales, Hero MotoCorp, said in a statement.
"Overall customer sentiment is not upbeat, but some segments like the 125cc and scooters are witnessing better growth. Going forward, the industry expects sales to pick up further on account of the good monsoon and the festive season."
In August, the company launched operations in Peru. It had launched operations in Kenya, Burkina Faso and Ivory Coast in Africa in July.
