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Mrinal Bahukhandi's film tops 'technology' contest

Press Trust of India  |  Singapore 

"The Complaint", a short-film by Mrinal Bahukhandi, won the first prize in a global contest held by startup Filmwallas.

The film tells the poignant tale of how a Muslim technician and an Indian retiree reconcile with old emotional scars over the course of a laptop diagnostic check.

Seventy films participated in the contest, "#ACutBeyond", organised by the Filmwallas, a platform launched in March 2017 here. The winner was announced this week.

The theme of the competition revolved around next generation technologies, such as Artificial Intelligence, Internet of things, cyber security, automation, and analytics, and how these technological advancements are juxtaposed in today's world and human relationships.

"What makes Filmwallas' brand solutions unique is its mentorship process. For long, brands have looked down upon crowdsourcing of videos because quality becomes an issue.

"Filmwallas makes sure that its contestants go through an enrichment process by qualified Bollywood mentors who are experts in their own fields. It's because of this process that enables us to source high-quality films for brands at a very low cost," said Filmwallas founder and chief executive Zafar Anjum.

(This story has not been edited by Business Standard staff and is auto-generated from a syndicated feed.)

First Published: Wed, September 20 2017. 14:58 IST