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Akshara Srivastava tracks the Indian consumption story at Business Standard. From fast-moving consumer goods (FMCGs) to offline retail and luxury, along with hospitality and travel, Akshara has a deep interest in uncovering the trends and nuances shaping consumer behaviour across these sectors. She also writes about the Ministry of Consumer Affairs and FSSAI.
Akshara Srivastava tracks the Indian consumption story at Business Standard. From fast-moving consumer goods (FMCGs) to offline retail and luxury, along with hospitality and travel, Akshara has a deep interest in uncovering the trends and nuances shaping consumer behaviour across these sectors. She also writes about the Ministry of Consumer Affairs and FSSAI.
Dark patterns are defined as practices or deceptive design patterns using user interface/user experience interactions on any platform, designed to mislead or trick users
The company is also increasing its advertising and promotional spends, particularly digital spends
The global cola giant reported an 8 per cent year-on-year jump in net revenue to $12 million
Volume growth is expected to be in the range of 10-12 per cent
Demand growth in this category from rural areas was only half of that in urban India
Local brands have been able to capture market share as prices of raw material are lower, making it easier for them to manufacture and sell FMCG products at lower prices
Pollution levels in north India typically go up in the winter season due to stubble burning in Haryana and Punjab, vehicular congestion, and smoke from the burning of crackers
The maker of Maggi instant noodles reported profit before interest, depreciation and tax (PBIDT) which was up 31.9 per cent in the quarter at Rs 1,364.6 crore
Travel firms have also noticed a shift in the Visiting Friends and Relatives (VFR) trend usually seen during festivals
Dhruv Shringi speaks about their plans of driving revenue and the travel boom in the country
Platform sees strongest quarter on the air front since Covid
After 'challenging summer', Coca-Cola India expects strong demand in H2
The city witnesses a large number of Indian tourists visiting friends and relatives, staying in the nearby Silicon Valley
Indian FMCG major Dabur had said that it expects to register a mid to high-single-digit revenue growth due to a mild summer and slightly deficient monsoon
The brand opened its 150th store in India in New Delhi on Thursday
Binding agents have emerged as an important and required class of ingredients to manufacture a wide range of new food products, especially semi-solid or solid foods
FMCG majors too have cashed in on the frenzy, sealing sponsorship agreements with the mega event
We would like to hit the Rs 500 crore mark in the next three years, even to call it making an entry, said George
India's top 75 brands have a combined brand value of $379 billion, a decline of 4 per cent from 2022
The Indian coffee market amounts $0.5 billion in 2023, and is expected to grow at 9.04% CAGR