Page 6 - Online Shopping

Flipkart forms strategic partnership with digit asset company Fireblocks

'India is fast emerging as the global hub for innovation in Web3,' said Ravi Krishnan, Head of Flipkart Labs

Zillion announces launch of rewards-as-a-service platform for brands

The company said it is aiming to onboard banks and large enterprises with an extensive distribution network with the launch of the RaaS portal

Saree beat oversized clothes as 2023's most shopped clothing item: Flipkart

Wireless headphones topped the gadget list while saree beat oversized and unisex fashion wear to emerge as the most shopped clothing item in 2023, according to e-commerce marketplace Flipkart's FlipTrends 2023. The report -- which gives a view into India's online shopping landscape -- is based on over 500 million registered Flipkart users. "While oversized and unisex fashion wear were some of the most popular lifestyle searches this year, the timeless saree was the most shopped product in 2023 on Flipkart. Within the fashion category, women's clothing across ethnic, contemporary, and western wear remained at the top of shopping lists," read the report. On the gadgets front, besides bullet headphones, the e-marketplace witnessed almost 3.2 times growth in premium laptops and a 100 per cent surge in tablet demand in 2023, reflecting the desire to upgrade for many. Shoppers spent an average of seven hours on the homegrown e-commerce marketplace this year, it said. The report also saw

Myntra surpasses 75 mn new app users, achieves record customer growth

The Gen Z fashion segment on the platform has recorded 2.25X surge in demand and 175% YoY growth in customers

India's e-retail market estimated to reach over $160 bn by 2028: Report

The market has experienced strong growth post-pandemic, with an estimated value of $57-$60 billion in 2023, according to the report

1 mn new customers likely to shop from 2,300,000 styles at Myntra EORS sale

Several brands are expected to witness high traction. Some of them include Jack & Jones, Lakme, Rare Rabbit, Boat, Wildcraft, OnePlus, Mango, Forever 21, and Roadster, among others

Only 7% of Indian consumers buy fruits, vegetables online: Survey

"Quality of fruits and vegetables delivered via online platforms was always average and the return/refund process mostly painful, according to consumers," said Sachin Taparia, Founder of LocalCircles

Shopping frenzy: Black Friday set to brighten up sales over the weekend

Brands expect double-digit growth in sales, go all out to woo shoppers

Diwali witnessed 49% rise in online sales, K-shaped recovery continues

Shopping trends during the festive season indicated a K-shaped recovery in the economy, as the items related to mass consumption struggled, but the premium products registered a surge in sales

Myntra strengthens leadership team; elevates Suman Saha to head of HoB

Shirish Srivastava, who recently joined Myntra as the vice president of sourcing in the HoB team, will lead the sourcing charter

Amazon Great Indian Festival has been the biggest ever in history: Tiwary

Amazon India gave customers access to more than 5,000 new launches from top brands

E-commerce order volumes up 37% this festival season: Unicommerce

In addition to the substantial growth in order volumes, the gross merchandise value (GMV) also saw an increase of 22 per cent during the same festive period

40% consumers plan to shop from D2C merchants this festive season: Report

To gauge consumer sentiment during the festive season, Simpl conducted a survey to get insights about consumers' festive purchase plans

Meesho announces a 9-day break for employees for mental well-being

The firm said this is a testament to Meesho's unwavering commitment to its employees' holistic growth and happiness

PhonePe scales up its shopping app to compete with large e-commerce firms

Pincode offers consumers the opportunity to browse and order directly from their favourite local shops and restaurants

Is ‘No Cost EMI’ really free?

Diwali's around the corner, and you're eyeing that snazzy new gadget, right? And then those magical words catch your eye: "No Cost EMI." But wait, is it really zero interest? >

Amazon rolls out passkey support on browser, iOS devices for better safety

Passkey eliminates the step of entering the Amazon password. This is achieved by using the credentials to unlock the device

E-commerce firm Flipkart loss widens 45% to Rs 4,891 crore in FY23

The company's total expenses for the fiscal were reported as Rs 60,858 crore, an increase of 11.5 per cent from Rs 54,580 crore in the last fiscal

Myntra records about 460 mn customer visits during festive season sale

Fashion and lifestyle e-commerce firm Myntra recorded around 46 crore customer visits during its recently concluded festive season sale Big Fashion Festival, the company said on Thursday. The Indian wear category at large witnessed a 2.2 times increase in demand over business as usual (BAU) days, Myntra said. "Myntra's marquee festive fashion event, the Big Fashion Festival (BFF), concluded its biggest edition by far witnessing about 460 million customer visits," Myntra said in a statement. This was the fourth edition of BFF where sellers at Myntra offered access to over 23 lakh styles while scaling up the selection by over 50 per cent from the previous edition, the statement said. Some of the leading metros driving demand during BFF were Bengaluru, New Delhi, Mumbai and Hyderabad. The platform also witnessed discerning customers with an appreciation for premium and trendy fashion from Tier 2 and 3 regions, fuelling the festive fervour with around 42 per cent of the demand origina

Amazon Great Indian Festival Sale 2023 Day 6; Check the best deals to crack

The Amazon Great Indian Festival sale is still on, and people are getting the best deals from this sale. Here are the best deals available on great Indian sales, check the list