Global taxi aggregator Uber
is teaming up with Maruti Suzuki
to push up the number of drivers on its platform to over one million.
The initiative, named UberSHAAN
will be rolled out first in Hyderabad, Chennai and Delhi-National Capital Region. After a four-month pilot, the facility will be extended to Mumbai, Bengaluru, Ahmedabad and Pune. Driver training
and on-boarding programmes will be organised, which are required to join the Uber
platform. Maruti has 370 driving schools and six institutes of driving and traffic research.
On completion of training and receipt of a commercial licence, Uber
will also offer vehicle financing and leasing solutions. Uber
has identified India as the next battleground, after it sold its operations to Didi Chuxing
While the popular e-hailing app currently has over 400,000 driver partners, around half of that are active every month, Uber
India President Amit Jain
said on Thursday.
“We aim to have over a million active driver partners
on our platform,” he said, at an event by industry body Federation of Indian Chamber of Commerce and Industry.
also signed a MoU with the National Skill Development Corporation (NSDC) on Thursday that will allow eligible drivers to gain access to NSDC’s 158 training centres across 28 cities to get training, apart from receiving soft skills.
In both cases, driver aspirants will get access to the company’s option of vehicle fleets.
Uber’s competitor Ola
has been empowering its drivers over the years with a slew of initiatives, including Ola
Pragati, promoting entrepreneurial behaviour, daily repayment car loan schemes, etc. The pink cabs
initiative, launched in 2015, was an attempt to promote women drivers. Recently, Ola
had also announced a major merger with Mahindra, giving fillip to their individual market presence.
will sell a total of 40,000 vehicles to Ola
in two years, starting with its Verito sedan and possibly, electric cars in the future. In return, Ola
gains access to a one-stop shop for vehicles and services for its drivers at a special price. Ola
will also be able to use the Indian automaker’s reach in rural areas to lure new drivers to its platform.
IN THE DRIVER’S SEAT
Under UberSHAAN, the e-hailing app will provide access to skill development and driver training to the unskilled
The initiative will also help trained drivers receive commercial licences, vehicle financing and leasing solutions
Uber’s partnership with the NSDC and Maruti Suzuki will be instrumental in realising the aggregator’s goal by 2018
Uber and Maruti will conduct a four-month pilot in Delhi-NCR, Hyderabad and Chennai and organise driver training and on-boarding programmes