Its description available on Play Store read: "As a test partner for 'WhatsApp Business', you have early access to a wide range of new features that we've built with you in mind. As you experiment with what this new app has to offer, please share your experiences with us so that we can improve the product."
"We do intend on charging businesses in the future. We don't have the details of monetisation figured out," WhatsApp's Chief Operating Officer Matt Idema was quoted as saying.
The logo of the app has been changed from the calling symbol to "B" inside the green conversation bubble.
The app has interesting features such as auto responses, creating a business profile, chat migration and analytics.
According to reports, businesses are widely using WhatsApp to communicate with their customers, particularly in Asia.