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Carmakers race to build cheaper EVs for India, other growing markets

There are currently fewer than 10,000 electric vehicles on Indian roads

Mahindra & Mahindra E20 electric vehicle at the Auto Expo 2018 held in Noida on February 10. Carmakers need to radically reduce sticker prices for electric vehicles to about $7,000 to entice the average buyer and sell enough cars to have a meaningful
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Mahindra & Mahindra E20 electric vehicle at the Auto Expo 2018 held in Noida on February 10. Carmakers need to radically reduce sticker prices for electric vehicles to about $7,000 to entice the average buyer and sell enough cars to have a meaningful

Eric Bellman | The Wall Street Journal New Delhi
The world’s auto makers are vying to build an affordable electric car to target drivers in emerging economies and potentially create a competitor to Chinese-made vehicles.

They need to radically reduce sticker prices for electric vehicles to around $7,000 to entice the average buyer and sell enough cars to have a meaningful impact on emissions.

At India’s Auto Expo this month, held on the outskirts of New Delhi, there were 25 electric vehicles on display, up from just a handful at the last show two years ago. Toyota MotorCorp. , Hyundai Motor Co. , Renault SA, Kia Motors Corp. and