Can it or can it not? That remains the moot point as DDB Mudra’s brand consultancy Water slowly makes the transformation to Interbrand. The latter ranks among the top branding agencies in the world with 40 offices in 25 countries. But in India, Interbrand has had a satellite base, with much of the work for clients here coming out of its London office.

><table width='100%' border=0 cellspacing=0><tr><td style='FONT-FAMILY: Arial; FONT-SIZE: 18px; FONT-WEIGHT: bold; COLOR: #0253B7;'>Interbrand`s second coming</td></tr><tr><tr><td style='FONT-FAMILY: Arial; FONT-SIZE: 11px; '>The world

Interbrand`s second coming

The worlds leading brand valuation and consultancy firm has been trying hard to remove the perception that it is not serious about India

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