Pulling away efforts of competing with social networking majors like Facebook and Twitter, Google has begun the process of shutting down its social networking app Google+.
Even though the process of completely deleting all personal Google+ accounts would still take a few months, content deletion including photos and videos from Google+ album archives have started, The Verge reported on Monday.
The search-engine giant's plans of putting an end to Google+ were officially announced in October 2018.
Apart from just low user engagement, the demise of Google+ also came as a result of a software design flaw that exposed some private user data to third-party developers including occupation, gender, age and email address.
The flaw had existed since 2015 and it could potentially have affected up to five lakh Google+ accounts.
The platform was launched as Google's own social networking platform in June 2011.
(This story has not been edited by Business Standard staff and is auto-generated from a syndicated feed.)
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