/ -- Customers can shop across a range of options including gold bangles, nose rings, and bracelets to diamond pendants and solitaire rings
Melorra, India's fastest growing fashion inspired fine and lightweight jewellery brand, is fast gaining popularity as the gift of choice for brides-to-be. With a plethora of options to choose from in different jewellery categories, customers can now look forward to some smart and affordable pieces to buy and gift. From cities with a population of less than 10,000 to the ones above 1 million, Melorra has made its mark everywhere. The design powerhouse creates pieces that are meant for a 'buy-now, wear-now' purpose.
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Customers across the country are flocking to the design major's website to order jewellery. With jewellery such as 10-g gold bangles, earrings, nose rings, and even diamond-studded pieces available in the 14 to 18 K categories, there is a lot that customers can opt from. This combined with the fact that Melorra recently opened its delivery options to all markets through a tie-up with Ecom Express has made it a preferred destination to shop for lightweight jewellery.
Speaking about this, Ms Saroja Yeramili, Founder and CEO, Melorra, said, "With the wedding season upon us, everyone is looking for some out-of-the-box gifting ideas. For the bride, nothing can be a better gift than jewellery that defines her persona and identity. Heavy pieces are pass and minimalistic and trendy designs are ruling the roost. Not only is lightweight jewellery a unique gift but also something that a woman will cherish and keep for the rest of her life; and even use it every day with any outfit she wears. From gold bangles to a diamond necklace and gold bracelet, there is something at Melorra for every woman."
With some exciting discounts and offers, for the first time and repeat customers, one can now look forward to buying some trendy, fashionable gold and diamond jewellery that fits perfectly into a woman's versatile lifestyle. Inspired by the runway trends of Autumn/Winter 2018, Melorra recently launched its new range of jewellery including patterns such as pleats, flower bouquet, denim-on-denim, fringe shimmer, and disco sequins.
Melorra has already catered to about 20% of the 2912 cities and towns in India in just less than 5 months. With 6 new jewellery designs every day, Melorra launches weekly collections to keep up with the latest fashion trends. Over 75% of the collections are priced below INR 30,000. Their gold is BIS hallmarked, and diamonds are SGL, IGI and DGLA certified. The brand offers a 30-day 'no questions asked' return policy and a lifetime exchange policy as well. Recently, Melorra also introduced an easy EMI offer. Women can now buy trendy, fashionable gold and diamond jewellery that fits perfectly into their versatile lifestyle, all without a credit card and not worry about paying instantly.
Operational from 2016, Melorra is a fashion forward lightweight fine jewellery brand that styles for the contemporary wardrobe. The brand caters to the jewellery needs of today's women. Global runway trends make their debut in Melorra's creations, as the brand's global fashionistas spot the styles that will make the cut for contemporary fashion scene from global runways, like Paris and Milan. Inspired by these fashion trends, designs are created keeping in mind the modern woman's wardrobe. Melorra was the first to introduce 3D printing to make jewellery molds in India. Melorra crafts jewellery designs in line with the global fashion trends week on week and ships to over 25,000 pin codes with cash on delivery option available across the country. The gold jewellery is BIS hallmarked and diamonds have passed the SGL, IGI and DGLA certification. The designs are created with precision and are available at its portal melorra.com with a 30-day money back guarantee and lifetime exchanges.
(This story has not been edited by Business Standard staff and is auto-generated from a syndicated feed.)