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Twitter CEO Dorsey envisions app store for social media algorithms

Dorsey has once again emphasised on decentralising social media platforms

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Jack Dorsey | Twitter | Social Media

IANS  |  San Francisco 

Jack Dorsey
Jack Dorsey, Twitter CEO

CEO has once again emphasised on decentralising platforms, saying that the company is working on to give more people choice around what relevance algorithms they're using and ranking algorithms they're using.

On a call with investors, Dorsey said would benefit by having access to "a much larger corpus of conversation" from which it can surface relevant content to users.

"You can imagine an app store like VU, our ranking algorithms that give people optimal flexibility in terms of how they see it. That's where we will be competitive, making sure that we are delivering the best out of a much, much larger corpus of conversation," he said on Tuesday.

"The problem of discovery around content is one that is easiest when it is centralised, and that's how we've operated for almost the past 15 years. But even that has some potential to shift," he told the investors.

"You can imagine a more market-driven and marketplace approach to algorithms. And that is something that not only we can host, but we can participate in".

is working on developing a decentralised social network for more than a year under a project named Bluesky.

"I think the thing that gets me really excited about all of this is we will have access to a much larger conversation, have access to much more content, and we'll be able to put many more ranking algorithms that suit different people's needs on top of it," Dorsey informed.

This will not only help our business but drive more people into participating in in the first place, he added.

--IANS

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(Only the headline and picture of this report may have been reworked by the Business Standard staff; the rest of the content is auto-generated from a syndicated feed.)

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First Published: Wed, February 10 2021. 15:44 IST
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