Page 70 - Supplements

HDFC Bank is the most valued brand in India, LIC takes second spot: Survey

The top rung is unchanged but overall brand value growth slows to 6% in 2019 from 34% in the previous year: BrandZ

Emerging economies to continue to lead global growth: Euromonitor survey

Among the negative global factors which will continue to cast a shadow on growth will be tensions from the China-US trade war

Demonstrate value to net the consumer: Avery Dennison's Pankaj Bhardwaj

Consumers adopting technology thanks to smartphone penetration and the government's push for a digitised economy are creating many opportunities

How ready is India Inc to support gig economy? Here's what a survey says

Flexibility, inclusive culture and technology will become increasingly important as the workforce moves towards the future

How Red Hat could open new doors for IBM in India's cloud market

Firm's CEO is pretty upbeat about the future of hybrid cloud - which allows companies to spread their data between private and public cloud providers and has been putting good money to build expertise

Time to reboot

How an economic slowdown can be a branding opportunity for companies

The greatness of Greta

"I don't want you to listen to me, I want you to listen to the scientists," Thunberg told the US Congress this week, submitting what she called her

Operation admission!

We're still dealing with SMSes and calls from random colleges and vague deemed-to-be universities from all over: Haryana, Uttar Pradesh, Punjab, Karnataka, West Bengal, Gujarat, Tamil Nadu, Rajastha

Beauty brands drop the language barrier to attract new internet users

Lakme, Biotique and online retailers Nykaa, Flipkart learn to speak in many tongues, hope to appeal to first-time users on digital media

From soap to cure for skin infections, Medimix scripts a new brand story

The 50-year-old soap is repackaging the brand promise, using its medicinal tag to ride the growing demand for herbal and natural products

My favourite ad campaign is Diesel's 'Human After All': Sameer Makani

Any campaign that brings alive the brand ethos is an honest, winning communication, says Makani

Insurance firms' advertisements fail to set out a clear choice for consumer

Across the ads, the narrative follows a familiar pattern and the actors wear similar expressions

What Indian firms can learn from global plastic waste management

Stakeholders in the value chain across the world are trying out innovative solutions to manage plastic waste

Trincas: 60 years of bringing music to Kolkata, night after night

For 60 years Trincas has been bringing music to Kolkata, night after night. Ishita Ayan Dutt on the iconic restaurant and its star, Usha Uthup

The six categories of wine drinkers

Constellation Wines US had instituted Project Genome which grouped American wine consumers: enthusiasts, image seekers, savvy shoppers, traditionalists, satisfied sippers, and overwhelmed drinkers

The Sky Is Pink director Shonali Bose's cinema draws from the personal

The first script she wrote became the National Film Award-winning Amu, based on the 1984 anti-Sikh riots that had left a lasting impact on Bose while she was at college

Rambo: Last Blood review - John Rambo is booby-trapped to the grave

Surely Rambo: Last Stand could have given an icon a more fitting exit, argues Veer Arjun Singh

Madonna, still taking chances

The songs Madonna chose from her past were mostly exhortations and pushbacks, sometimes coupled with direct political statements

CHESS #1369

The World Cup in Khanty Mansiysk, Russia, turned out to be a disappointment for the large Indian contingent

Game for a surprise holiday? Leave it to us, says Mumbai-based company

A travel company is planning surprise holidays for those who are up to them, writes Amrita Singh