Page 8 - Gen Z

To hustle or not: Everything you need to know about 'Quiet quitting'

Quiet quitting is defined as performing only the jobs that are assigned to an employee by the employer and not going above and beyond the job description

Zomato, Nykaa, Nestle, Dabur: Jefferies bets big on Gen Z boom in India

Jefferies expects Gen Z's income to increase 5x as they enter the workplace and are set to surpass Millennials by the end of the decade

74% of Indian workers back more flexible work options: MS Work Trend Index

Nearly 73% of business decision makers are considering redesigning physical spaces to better accommodate hybrid work environments

More millennials, Gen Zs want to travel than buy home, start family: Report

Millennials and Gen Zs are not satisfied with their lives, their financial situations, their jobs, government and business leaders, social media, or the way their data is used, a Deloitte report says

Tapping into Gen Z sentiments

Marketers must understand how aware this generation is of its unlimited options