Ott Video Service

OTT platforms turn to daily TV-style shows to boost audience engagement

Streaming platforms like JioHotstar, Netflix, and Hoichoi are experimenting with daily episode releases and hybrid models to retain audiences and drive profitability

Amazon to disrupt Prime Video experience with adverts from June 17: Details

For those seeking an ad-free experience, Amazon has introduced an optional add-on plan priced at Rs 129 per month or Rs 699 per year as an introductory offer

Panchayat season 4: Politics heats up Phulera as Pradhan-ji eyes election

The teaser of Panchayat Season 4 is out! As polls approach, Pradhan Ji, Bhushan & gang gear up for a political showdown in Phulera. Drama, satire & Sachiv Ji return on July 2 on Prime Video

Aashram season 3: Prakash Jha praises Bobby Deol's performance and more

The much-awaited Bobby Deol's upcoming popular series Ashram 3 is increasing the excitement of the audience. Director Prakash Jha praised Deol's performance of Baba Nirala in the latest series

Indian content trended on Prime Video's global Top 10: Gaurav Gandhi

2024 was Netflix India's biggest year yet, says Monika Shergill

OTT releases this week: From Paatal Lok Season 2 to The Roshans, and more

This week's OTT releases incorporate fresh seasons of old favourites like Paatal Lok and XO, Kitty, and digital releases of theatrical favourites like Rifle Club and Viduthalai Part 2 and much more

Netflix adds 'Moments' for saving, sharing scenes from movies and shows

The Moments feature is now available on the Netflix mobile app for iOS, with Android support arriving in the coming weeks

Health ministry plans mandatory 'non-skippable' anti-tobacco spots on OTT

The Union health ministry has proposed mandatory display of "non-skippable" anti-tobacco health spots of at least 30 seconds and audio-visual disclaimer on ill-effects of tobacco use for 20 seconds on OTT platforms as soon as one starts streaming them. The ministry recently released draft amendments for anti-tobacco rules for over-the-top (OTT) platforms. According to the draft norms, all films of Indian and foreign origin irrespective of their CBFC certification status published and released on or after September 1, 2023 will have to display anti-tobacco health spots of minimum 30 seconds duration each at the beginning and middle of the movie. It also proposed displaying anti-tobacco health warnings as prominent static messages at the bottom of the screen during the scenes that show use of tobacco products in all content. "The Cigarette and other Tobacco Products (Prohibition of Advertisement and Regulation of Trade and Commerce, Production, Supply and Distribution) Amendment Rule

Financial firms in last-minute rush to comply with Trai mandate on URLs

Most banks said they do not send marketing content in messages containing URLs, so the Trai mandate may not cause disruption for their customers

Why are streaming apps worried over Prasar Bharati's this new move?

Public broadcaster Prasar Bharati is planning to launch a wide range of content on its proposed video streaming platform, including news, entertainment and, potentially, sports

Top OTT releases this week: Here are 5 OTT releases to watch this weekend

Upcoming OTT releases: If you are a movie geek and looking for some thrilling movies or series to watch this weekend, here are the upcoming releases

Centre to launch 'decent' OTT platform: What's in store for viewers?

The OTT platform, poised to compete with private platforms such as Netflix and Hotstar, will initially provide its content without cost for the initial year or two

India has the largest slate of local original content outside US: Kelly Day

Prime Video, part of the $575- billion online retail giant Amazon, has an estimated 230 million members globally

Prime Video, Sony launch 'Sony Pictures - Stream' in India at Rs 399

Sony Pictures - Stream will include blockbuster movies, classics, and popular TV shows, all available through Prime Video Channels, curated for an Indian audience

Top 5 OTT movies to watch in January 2024, check the complete list below

Some of the top OTT movies or series are going to be released on OTT platforms in January 2024. Here are the top 5 movies to watch in January 2024

TMS Ep566: Regulating OTT, Punjab crop mix, new-age stocks, Afghan refugees

Should the govt regulate what you watch on Netflix? Does Punjab need a new crop mix? Is it time to bet on new-age stocks? Why is Pakistan deporting Afghan refugees? Answers here

Amazon Prime Video launches its first dedicated sports channel - FanCode

Joining OTT rivals, Amazon releases its own sports streaming channel through Dream Sport partnership

Upcoming OTT releases this week: Here are top 5 series to watch this week

If you are looking forward to watching a good quality series, then your wait is about to end this week. Here are the top 5 web series to watch on Netflix, Amazon Prime or Disney+ Hotstar

OTT releases this weekend: 5 movies or series to binge-watch this weekend

A plenty of movies are going to hit the OTT platforms this weekend. No matter what genre you love, there is something for you, here's the list of movies or series to watch this weekend

COAI says OTTs paying Fair Share Charge won't violate net neutrality

The principle of net neutrality mandates that all internet providers give its users equitable access to all content and applications on the internet without any discrimination