Rasna queues up new products

Fruit drink concentrate maker Rasna on Saturday said it will launch two new products for the summer by this month-end. “By the end of March, we will launch two new products for the summers,” Rasna Pvt Ltd Chairman and Managing Director, Piruz Khambatta said. “We would have launched them earlier, but due to the extended winter this year we had to postpone it by 15-20 days,” Khambatta added.

Khambatta refused to share more details on the products. Primarily known as a beverage maker, Rasna also makes fruit jams, fruit cordial, tea, pickles, chutneys, pre-cooked ready to eat curries and snacks.