Page 7 - Myntra

Myntra forays into luxury segment, unveils Myntra Luxe on its app

This is another step for the firm towards strengthening its position as one of the leading fashion, beauty, and lifestyle brands in the country

Top Myntra executives Ramesh Bafna, Harish Narayanan decide to move on

Move comes on heels of CEO Amar Nagaram's exit; Group CFO Sriram Venkatraman will be a key advisor to leadership team as interim CFO at Myntra for the next few months

Myntra announces appointment of Nandita Sinha as CEO effective Jan

Nandita Sinha has 17 years of experience in Consumer Internet and FMCG space and is currently associated with Flipkart as Vice President, Consumer Growth and Marketing

Myntra CEO Amar Nagaram decides to move on, plans to launch his own venture

Nagaram has been an integral part of the Flipkart Group for close to 10 years and has led various teams at Flipkart prior to his current role.

Myntra concludes its festive sale with record 52 mn visitors, 8 mn orders

Held between October 3-10, Myntra's event had 7.6 billion homepage impressions. There were 9,000 orders per minute at peak; 45% of demand came from tier-2 and 3 cities

Myntra poised to become India's largest beauty and personal care player

The segment is a major driver of new customer acquisition for the Walmart-owned firm, as vaccination penetration rises and more people venture outdoors

Walmart's Myntra to host mega fashion sale event, eyes 5.5 mn customers

Myntra's 360-degree marketing campaign for the festive season, with over 100 national and regional celebrities and popular influencers, is expected to reach 150 mn people

Myntra adds warehouse in Kolkata, bolstering storage before festive season

Fashion e-tailer Myntra on Monday said it has set up a fulfilment centre in Kolkata and strengthened its supply chain network across the country ahead of the upcoming festive season.

Walmart's Myntra to host biggest fashion sale event of festive season

Myntra expects over 1.1 million first-time shoppers to shop for their festive needs during the event.

Walmart's Myntra sees 1.2 million customers shop on Day-1 of sale event

Four million products sold the highest-ever opening day traffic sessions growth for Myntra, at 200% over business-as-usual

Myntra eyes 50 million potential customers during flagship fashion sale

The 14th edition of the sale that begins from July 3, will also be for six days this time, compared to the earlier four and five days.

Govt plans to bring stricter e-commerce rules, flash sales may be history

The government plans to revise the e-commerce regulations in the country and bring about stricter norms, wherein the much talked-about flash sales may prohibited.

Amazon to Reliance Retail's Ajio, retailers roll out goodies for shoppers

Big discounts, cashback offers, early sales part of strategy

70 brands partner with 'Myntra for Earth' to offer sustainable fashion

Nearly 62% visitors to the 'Myntra For Earth' store are women, with metro cities contributing about 40% of the overall visits to the store

CSK ink deal with e-commerce major Myntra as jersey sponsor for IPL 2021

Fashion e-commerce giant Myntra on Monday announced its partnership with three-time Indian Premier League (IPL) champions Chennai Super Kings

Flipkart Group to fully cover Covid vaccination cost for all employees

Employees can choose to be reimbursed for cost of the vaccinations or get them free of charge at a partner hospital

Flipkart makes key changes in leadership team ahead of the IPO plan

As the e-commerce firm focuses on building and growing its business further, it has made a few leadership role changes in areas such as supply chain, category design operations and fintech and payment

Short video app Chingari enters social commerce, eyes $100 mn revenue

Ties up with Amazon, to bring on board Flipkart, Myntra soon

Does Naaz Patel have a dirty mind?

Patel, founder of the Mumbai-based Avesta Foundation, exposed a naughty little secret of Myntra that they had gotten away with for years, writes Sandeep Goyal

Myntra revising its logo after complaint says it's 'insulting to women'

E-commerce platform Myntra is revising its logo after a complaint was filed with the Mumbai cyber police against the logo, terming it as 'offensive' and 'insulting to women'.