Dabur plans 10 skincare products

The Rs 2,000-crore Dabur group is planning to launch close to 10 skincare products under its Gulabari brand over the next 3 years.

So far, the Gulabari brand has only rosewater in its portfolio. Minoo Chopra Phakey, senior marketing manager of Dabur, said, "Within the next three years, we will launch several skincare products such as powders, creams and lotions under the Gulabari brand. We are planning to expand the Gulabari brand and introduce several skincare products under it where the essence of rose could fit in."

By 2010, Gulabari will no longer just be a rose-water brand but will have several other products under it.

The company today launched cold cream and moisturising lotion, which will be test-marketed in West Bengal over the next four months.