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Mukesh Ambani's RIL to enter e-commerce, take on Amazon and Flipkart

Jio and Reliance Retail will launch a unique new commerce platform, says Reliance Industries Ltd. chairman at Vibrant Gujarat summit.

RIL Chairman Mukesh Ambani. The latest acquisitions will  fit in with RIL's cable broadband push  through Jio
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RIL Chairman Mukesh Ambani. The latest acquisitions will fit in with RIL’s cable broadband push through Jio

Saritha Rai | Bloomberg
Reliance Industries Ltd. will roll out its online shopping platform to 1.2 million retailers and store-owners in Gujarat, sketching out an ambitious plan to take on Amazon.com Inc. and Walmart Inc.’s Flipkart on its home turf.

Mukesh Ambani, Asia’s richest man, intends to take on the world’s largest retailers by combining his Jio telecom service, mobile devices and a vast physical retail network. The energy-to-consumer conglomerate joins Amazon and Flipkart in expanding aggressively across the world’s fastest-growing major e-commerce market, where organized retail is still a rarity.

“Jio and Reliance Retail will launch a unique new commerce platform to empower