Tharanco Group set to enter India

Leading apparel brand, The Tharanco Group, is all set to enter in India with its lifestyle apparel. The company has already acquired a stake in Greg Norman Collection and will partner BTB Marketing in India to grow the brand.
Tharanco Group, in this process, has acquired Greg Norman Collection (GNC), a subsidiary of MacGregor Golf Company, a golf lifestyle apparel and accessories brand for an undisclosed amount. The group plans to work together with BTB Marketing as their partner in India to expand their presence as a lifestyle apparel company.
The company is also working towards creating a complete Greg Norman lifestyle in India, which includes partnering closely with Fosters to identify a distributor to launch Greg Norman Estates fine wines into India. The company aims to continue to place its emphasis on authentic golf lifestyle brand., besides focussing on international licensing and other related product licensing opportunities.
The Tharanco Group is a private holding company that includes real estate invstments, private equity investments, and an established apparel arm. The apparel arm of the company has a foundation based in private brand manufacturing and brand management.
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First Published: Mar 10 2009 | 12:24 AM IST
