Page 3 - Vanita Kohli Khandekar

Connected TV drives streaming growth thanks to IPL's huge numbers

Password sharing for Netflix is still active for premium subscriptions with multiple devices

Streaming's rush for reach: Platforms tap smaller cities with mass content

India had 125 million OTT subscribers in 2024, that amounts to a reach of about 375 million viewers

Television still a 900 mn-people medium: Zee Entertainment CEO Punit Goenka

Says nothing is too late in the media and entertainment industry. If you get the content right, the audience will follow

How Paatal Lok, The Family Man unveil India's unexplored reel landscape

The rise of streaming video since 2016 has not only created the pan-Indian film and the domestic crossover - helping Indians discover Malayalam, Tamil, Assamese, and Bengali cinema, among others

The 'linearisation' of streaming: How OTTs are becoming more like TV

Its series, Panchayat, is one of India's most popular OTT shows. Panchayat's Tamil remake, Thalaivettiyaan Paalayam, released last year, and the Telugu one, Sivarapalli, came last month

AI tools will ultimately give you creative freedom: Namit Malhotra

Says can we make a biopic of an actor, of a sports person, or a big political leader, without having to put a standard actor and use the AI to create the actual personality?

The blind state of media metrics: Publishers unfazed by lack of data

Maybe newspaper publishers are right - if the biggest platforms and advertisers don't give a damn about data, why should publishers?

Indian content trended on Prime Video's global Top 10: Gaurav Gandhi

2024 was Netflix India's biggest year yet, says Monika Shergill

Google, Meta, JioStar India's top media and entertainment companies

Google and Meta accounted for over 95 per cent of the Rs 64,500 crore spent on digital media in 2023

Drowning in content: Filmmakers, streamers struggle to navigate the market

Not surprisingly, our ability to savour, appreciate, and discuss things goes down

Now playing: How India is finally becoming one unified cinema market

Sukumar's Pushpa 2: The Rule, a blockbuster that hit over Rs 1,400 crore at the domestic BO, is a Telugu film, also released in Hindi, Tamil, Malayalam, and Kannada

When movies connect, they go to another level: PVR Inox MD Ajay Bijli

PVR Inox remains focused on delivering exceptional experiences and is confident in its strong business outlook for 2025, said PVR Inox MD

YouTube remains the crown jewel of India's video-streaming market

Television had the worst year possible with overall revenue (ad plus pay) contracting by 8%

Streaming likely to overtake pay TV globally in 2025, says report

Streaming is beginning to look like pay TV 2.0

Partition to Kandahar: India's history comes alive on OTT platforms

There is an abundance of historical shows on OTT platforms, and it is a joy to watch past and contemporary history come alive

The influencer economy: Macro, micro, and nano world of influencers

The concluding part of the two-part influencer economy series delves into How marketers can use influencers for a brand and what the challenges are

TV channels pitching in-show influencers is the new crossover experiment

It comprises 3.5 to 5 million influencers, two large media-tech platforms (Google and Meta) and a bevy of digital agencies

The influencer economy: Brands tap social media's vast reach for marketing

The first of a two-part series delves into the bigger picture of influencer economy

There's so much content that people have content indigestion: Prasoon Joshi

In November this year, Joshi forayed into theatre, with Rajadhiraaj: Love. Life. Leela, a musical depicting the journey of Shri Krishna

Kalki, Stree 2, Maharaja among most popular Indian films of 2024: IMDb

Of all the movies and series released in India between January 1 and November 25, 2024, that have an average IMDb user rating of 5 or higher