Sellers too stand to gain from lower commissions and more customers
Softbank-backed Meesho has roped in seven celebrities, including filmstar Ranveer Singh, Deepika Padukone, and cricketers Rohit Sharma and Sourav Ganguly, to push its five-day annual festive sale -- Mega Blockbuster Sale -- starting September 23, the company said on Sunday. The company will first time target to go deeper into the regional market with app versions in eight vernacular languages - Bengali, Telugu, Marathi, Tamil, Gujarati, Kannada, Malayalam and Odia - to potentially reach 350 million users in these regions. The celebrities have been roped in to create influence over local audiences. "Meesho has also partnered with nine well-known celebrities across the country, namely Ranveer Singh, Deepika Padukone, Rohit Sharma, Rashmika Mandanna, Kapil Sharma, Trisha Krishnan, Karthi Sivakumar, Ram Charan and Sourav Ganguly, to spread awareness about the company's value propositions. "These celebs will be seen in a brand new, quirky avatar, each of them donning the role of seller
E-commerce firms such as Amazon, Flipkart, and others witnessed blockbuster festive season sales of about $9.2 billion last year
Some 62,000 tonnes of fruits and vegetables were ordered on Instamart during the past year. This is the weight of about 15,500 Asian elephants, Swiggy said
Rakshabandhan is being celebrated on August 11, Thursday. Here are the top 10 things you can consider gifting to your sister. Read this article to know everything about the ten gift ideas.
Social commerce platform seeks to widen reach during festival season in the country
Visual search, which allows users to discover products by clicking on a similar-looking picture, has been around for a while and has been used by Google, Amazon and Pinterest
Amazon is offering major deals and offers during the Great Freedom Sale 2022 on mobile phones, laptops, TVs, wearables among a wide range of electronics
Start-up will use the funds to expand team, improve technology and generate original content
Priced at Rs 43,999, the Google Pixel 6a comes in in charcoal and chalk colours, and 6GB RAM + 128GB on-board storage configuration
Traders have attributed this spike to higher exports, rising transportation and storage costs, and a widening gap between demand and supply
Meesho said sellers & buyers from tier 2-3 cities and rural India are finding value in the platform's ease of operations and technologies customised as per their unique needs
Meta-owned photo-sharing platform Instagram has announced that it will allow shoppers in the US to be able to pay for products directly in messages
Many D2C brands have crossed Rs 100 cr in revenue 3-5 years after launch; several orders from tier-2 cities and smaller towns; study projects 1.3 bn smartphone users, 500 mn online shoppers by FY30
Myntra, one of India's leading fashion, beauty and lifestyle destinations, on Monday said that the 16th edition of its flagship EORS-16 witnessed over 70% growth in traffic over business as usual
Myntra is poised to expect over 1 million new customers, with over 40 per cent of the overall traffic coming from tier 2/3 cities and towns
The company, however, said it would not issue a forecast for the new fiscal year, citing pandemic-related risks and uncertainties
According to the 2022 edition of Atlas of Affluence (AOA), a white paper on luxury brand from Reliance Brand Ltd (RBL), 57 per cent of men claimed that their fashion spending has increased
Flipkart Pay Later now provides customers credit up to Rs 1 lakh, depending on the customer's credit profile
Amazon's e-commerce business also reported an operating loss of $1.57 billion in North America and $1.28 billion internationally