Page 20 - Ott Platforms
Apple TV app now available for users of Amazon Fire TV devices in India
Apple TV+ services to cost Rs 99 per month in India; the app is compatible with second-generation Amazon Fire TV stick and Fire TV stick 4K edition
 "Apple TV app now available for users of Amazon Fire TV devices in India")
PVR, D-BOX offer top-level motion seats to wean customers off OTT platforms
Your seats at the theatre will move in sync with the actors' gravity-defying stunts on screen
 "PVR, D-BOX offer top-level motion seats to wean customers off OTT platforms")
From Spotify to YouTube Music, audio OTT brands look to perfect the pitch
Small sachets, daily subscriptions and bundled offers, Spotify, Amazon Prime, YouTube, Gaana are going all out to woo mass audiences
 "From Spotify to YouTube Music, audio OTT brands look to perfect the pitch")
Start-up Myelin Foundry promises buffering-free OTT viewing experience
Myelin Foundry, launched in January this year, was conceptualised in the technology war room of the Tata group
 "Start-up Myelin Foundry promises buffering-free OTT viewing experience")
Reliance Jio seeks edge over Bharti Airtel with OTT bundled plans
Airtel has already announced such offers for its fibre broadband
 "Reliance Jio seeks edge over Bharti Airtel with OTT bundled plans")
Content players in entertainment space are in a sweet spot right now
The second of a three-part series analyses how the entertainment industry is skyrocketing with the demand for original content created by OTT players
 "Content players in entertainment space are in a sweet spot right now")
OTT firms opt for creative construction to expand base of paid subscribers
Original content is the next big bet to expand a modest base of paid subscribers
 "OTT firms opt for creative construction to expand base of paid subscribers")
Rise in smartphone penetration gives fresh lease of life to music industry
India has an estimated 150 million monthly active users using audio OTT platforms to stream music
 "Rise in smartphone penetration gives fresh lease of life to music industry")
Why cut off one's nose to spite one's face?
Blind categorisation of OTTs with TSPs is damaging as the two are fundamentally different
 "Why cut off one's nose to spite one's face?")
Trai recommendations on OTT services like WhatsApp by Feb-end: Official
Players such as WhatsApp and Facebook have come under the scrutiny of policymakers over issues including data breach and fake news
 "Trai recommendations on OTT services like WhatsApp by Feb-end: Official")
Indian OTT market may reach $5 billion by 2023 with 50 mn subscribers: BCG
OTT is the delivery of film and TV content through the Internet
 "Indian OTT market may reach $5 billion by 2023 with 50 mn subscribers: BCG")
35% users uninstall app within 30 days of launch, says CleverTap study
CleverTap has collated data that could help design the customer engagement strategy for OTT apps
 "35% users uninstall app within 30 days of launch, says CleverTap study")
Battle for eyeballs
OTT has changed the manner in which we consume visual media
33% international incoming calls to India via OTT platforms like WhatsApp
About half the calls around the globe are being undertaken on OTT platforms
 "33% international incoming calls to India via OTT platforms like WhatsApp")
Facebook, Twitter videos will turn a game-changer in 2 years: Hotstar exec
He also added that these videoes may affect market of other OTT platforms with most people spending a large amount of time on social media