You are here: Home » Companies » News
Business Standard

Snapdeal hires Jayant Sood from Amex to lift prepayment

Sood will report to Snapdeal co-founder and chief operating officer Rohit Bansal

Digbijay Mishra  |  New Delhi 

Snapdeal has hired former American Express executive Jayant Sood as its chief customer experience officer to push prepayment at the online marketplace.

Sood will report to Snapdeal co-founder and chief operating officer Rohit Bansal. "We are looking to boost prepayments at Snapdeal by creating a single platform for resolving the consumer experience," Sood said.

Indian e-commerce sells 60 per cent of products by cash-on-delivery (COD), says Morgan Stanley.

Snapdeal recently bought online mobile recharge payment platform FreeCharge for $450 million in one of the biggest e-commerce mergers in the country.

According to Kunal Bahl, co-founder and chief executive of Snapdeal, the 20 million consumers from FreeCharge all pay online. "The percentage of Snapdeal's COD will drop by 20 per cent over six months, with the FreeCharge merger," he said.

"The cost of returns goes down and logistics problems are solved. So, it increases efficiency," Bahl added.

Flipkart, Snapdeal's rival, sells 50 per cent of its products COD; fashion e-tailer Jabong 60-65 per cent, and Foodpanda 50 per cent, Morgan Stanley says.

Dear Reader,


Business Standard has always strived hard to provide up-to-date information and commentary on developments that are of interest to you and have wider political and economic implications for the country and the world. Your encouragement and constant feedback on how to improve our offering have only made our resolve and commitment to these ideals stronger. Even during these difficult times arising out of Covid-19, we continue to remain committed to keeping you informed and updated with credible news, authoritative views and incisive commentary on topical issues of relevance.
We, however, have a request.

As we battle the economic impact of the pandemic, we need your support even more, so that we can continue to offer you more quality content. Our subscription model has seen an encouraging response from many of you, who have subscribed to our online content. More subscription to our online content can only help us achieve the goals of offering you even better and more relevant content. We believe in free, fair and credible journalism. Your support through more subscriptions can help us practise the journalism to which we are committed.

Support quality journalism and subscribe to Business Standard.

Digital Editor

First Published: Thu, April 30 2015. 00:46 IST
RECOMMENDED FOR YOU
.