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Diwali Sales

Jewellery stocks outshine Nifty as festive gold demand fuels optimism

Jewellery stocks gain 42% on average in six months as investors bet on stronger festive sales, despite consumers buying less gold by volume amid elevated prices

Jewellery stocks outshine Nifty as festive gold demand fuels optimism
Updated On : 09 Nov 2026 | 11:32 PM IST

D2C brands see 27% more orders ahead of Diwali; sales value up 45%: Report

Direct-to-consumer (D2C) brands in India shipped 27 per cent more orders a day in the run-up to Diwali this year than in the same period last year, while the value of goods sold jumped about 45 per cent, according to a report. ClickPost, an AI logistics automation and post-purchase platform for D2C and retail, analysed more than 8 crore orders placed on the websites of nearly 400 D2C brands. It compared the festive shopping windows of September 20 to November 5 this year and September 1 to October 17 last year. According to ClickPost's report, gross merchandise value (GMV), the total value of goods sold, grew about 1.7 times faster than the number of orders. The report said this was because shoppers bought higher-priced products despite rising retail prices, rather than looking for cheaper alternatives. Spending was concentrated in high-value categories such as luxury fashion, skincare, wellness and jewellery, it said. Despite the higher volumes, deliveries became more reliable. .

D2C brands see 27% more orders ahead of Diwali; sales value up 45%: Report
Updated On : 07 Nov 2026 | 7:26 PM IST

Some pockets of stress emerge in India's FMCG demand ahead of Diwali

FMCG stocking ahead of Diwali is uneven across regions, with inflation weighing on demand in the east and west while packaged-food sales rise in central and northern India

Some pockets of stress emerge in India's FMCG demand ahead of Diwali
Updated On : 22 Oct 2026 | 11:15 PM IST

Delhi traders seek ban on protests till Diwali, says business hit

The Chamber of Trade and Industry (CTI) has demanded a ban on large-scale protests in Delhi's key commercial and central areas from Navratri till Diwali, citing their impact on businesses. The outfit also urged the government to designate a permanent protest zone outside the city. In a letter to Prime Minister Narendra Modi, CTI chairman Brijesh Goyal called for restrictions on large gatherings at Jantar Mantar, Parliament Street and Lutyens' Delhi, saying repeated demonstrations and disruptions to metro services were affecting traders and customer movement. Goyal said the festive period, beginning with Navratri and Ramlila events on October 11, is crucial for traders, with Diwali and the wedding season following. The organisation said restrictions are needed to protect the business of around 15 lakh traders in the national capital. According to a CTI survey, business activity in Delhi's markets has fallen by around 70 per cent over the past three days. The number of customers ..

Delhi traders seek ban on protests till Diwali, says business hit
Updated On : 09 Oct 2026 | 12:07 PM IST

BigBasket logs strong festive sales as electronics category surges 500%

Along with BigBasket, other q-com platforms such as Instamart, Zepto, and Flipkart Minutes also registered a significant increase in sales compared to last year

BigBasket logs strong festive sales as electronics category surges 500%
Updated On : 23 Oct 2025 | 8:16 PM IST

Made-in-India boost: Diwali sales skyrocket to record ₹5.4 trillion

CAIT survey finds Diwali sales surged 25% as consumers embraced Indian-made goods, aided by GST cuts and strong rural and small-business participation

Made-in-India boost: Diwali sales skyrocket to record ₹5.4 trillion
Updated On : 21 Oct 2025 | 10:54 PM IST

Diwali 2025 sales hit a record ₹6.05 trn, Indian goods see 25% rise: Cait

Among various sectors, fast-moving consumer goods (FMCG) accounted for the largest share of total sales at 12 per cent, followed by gold & jewellery at 10 per cent, electronics at 8 per cent

Diwali 2025 sales hit a record ₹6.05 trn, Indian goods see 25% rise: Cait
Updated On : 21 Oct 2025 | 4:55 PM IST

Tracking Diwali lights: High footfall boosts sales across categories

High footfall boosts sales across apparel, electronics, decor - and green crackers

Tracking Diwali lights: High footfall boosts sales across categories
Updated On : 19 Oct 2025 | 10:12 PM IST

Non-metro cities drive India's online Diwali shopping boom: Report

Non-metro cities drove this year's online Diwali shopping boom, accounting for nearly three-quarters of total e-commerce volume, with tier 3 cities contributing over 50 per cent, according to industry data. As per the industry data analysis of over 4.25 crore shipments by logistics intelligence platform ClickPost, these regions now represent the fastest and largest drivers of festive e-commerce, solidifying non-metro India's role as the epicentre of order volumes and growth. "The scale of non-metro India is staggering. Tier 3 cities alone accounted for 50.7 per cent of all orders in 2025. Combined with Tier 2 (24.8 per cent), Bharat represents nearly three-quarters (74.7 per cent) of the total order volume, confirming its role as the undisputed engine of e-commerce scale," it said. Festive demand was further boosted by Durga Puja, which saw fashion orders surge by 14.3 per cent during the pre-Puja week and Karwa Chauth, when cosmetic buys nearly doubled fashion purchases. Despite t

Non-metro cities drive India's online Diwali shopping boom: Report
Updated On : 19 Oct 2025 | 1:24 PM IST

Gourmet mithai glitters this Diwali, some priced beyond Rs 1 lakh a kg

From gold-infused barfi to Biscoff peda, sweet-makers across India are reinventing traditional mithai with luxurious twists

Gourmet mithai glitters this Diwali, some priced beyond Rs 1 lakh a kg
Updated On : 17 Oct 2025 | 9:53 PM IST

Diwali through the ages: From harvest roots to LED-lit celebrations

Once marked by the simple lighting of diyas and modest home decorations, Diwali today is synonymous with affluence and high consumer demand

Diwali through the ages: From harvest roots to LED-lit celebrations
Updated On : 17 Oct 2025 | 11:38 AM IST

The spending season: What Diwali reveals about India's consumer mood

As the country prepares for the Diwali festival, credit card swipes, UPI transfers and gold sales from previous years reveal how people feel about their wallets and their future

The spending season: What Diwali reveals about India's consumer mood
Updated On : 16 Oct 2025 | 2:14 PM IST

Lit or dim? Delhi firework traders wait for Supreme Court's spark

After years of ban, markets in national capital hold their breath for a green light

Lit or dim? Delhi firework traders wait for Supreme Court's spark
Updated On : 13 Oct 2025 | 10:32 PM IST

From FMCG to jewellery, GST rate cuts lift festival spending mood

Consumers held back purchases as they waited for new GST rates

From FMCG to jewellery, GST rate cuts lift festival spending mood
Updated On : 28 Sep 2025 | 10:46 PM IST

Amazon cuts seller fees, boosts AI tools ahead of festive shopping season

E-commerce giant repositions as 'full-stack partner' for 1.7 million merchants as festive sales expected to surge 27%

Amazon cuts seller fees, boosts AI tools ahead of festive shopping season
Updated On : 08 Sep 2025 | 12:00 AM IST

Diwali shopping cart reimagined with GST relief on sweets, ACs and SUVs

GST 2.0: From mithai and jewellery to cars and consumer durables, here's what changes for Diwali buyers

Diwali shopping cart reimagined with GST relief on sweets, ACs and SUVs
Updated On : 04 Sep 2025 | 4:34 PM IST

Festive season stabilises PV sales, 2Ws jump 14%; over 393K vehicles sold

PV, 2W segments post their highest-ever domestic sales on demand spurred by Dussehra, Diwali

Festive season stabilises PV sales, 2Ws jump 14%; over 393K vehicles sold
Updated On : 13 Nov 2024 | 11:20 PM IST

Manish Malhotra throws Diwali party, celebs appear in stunning outfits

B-town celebrities showed up at Manish Malhotra's starry Diwali party. From Alia to Rekha, the stars appeared in glamorous outfits

Manish Malhotra throws Diwali party, celebs appear in stunning outfits
Updated On : 23 Oct 2024 | 12:47 PM IST

Honda overtakes Hero MotoCorp in 2W retail sales ahead of festive season

According to figures from the Federation of Automobile Dealers Associations, Honda Motorcycle and Scooter India sold 62,537 more motorcycles and scooters than Hero MotoCorp in September 2024

Honda overtakes Hero MotoCorp in 2W retail sales ahead of festive season
Updated On : 07 Oct 2024 | 5:24 PM IST

Diwali witnessed 49% rise in online sales, K-shaped recovery continues

Shopping trends during the festive season indicated a K-shaped recovery in the economy, as the items related to mass consumption struggled, but the premium products registered a surge in sales

Diwali witnessed 49% rise in online sales, K-shaped recovery continues
Updated On : 22 Nov 2023 | 11:11 AM IST