You are here: Home » Technology » News
Business Standard

Motorola expects India business to grow at least in triple digits

Motorola on Tuesday said its focus on bringing innovative smartphones at different price points has helped the company log "profitable, hyper growth"

Motorola India | Motorola | India smartphone market

Press Trust of India  |  New Delhi 

Motorola Photo: Shutterstock

on Tuesday said its focus on bringing innovative smartphones at different price points has helped the company log "profitable, hyper growth", and it aims to grow "at least in triple digits" in the Indian market over the coming quarters.

Speaking with PTI, Executive Director (Asia-Pacific) Prashanth Mani said the pandemic has had varying impact on different industries.

"For the whole (smartphone) industry and specifically for and Lenovo, I think we have seen a lot of hyper growth to our business overall.

"Last quarter, we finished at 64 per cent revenue growth in Motorola globally and this has not just happened in one region or two, we have seen very high double-digit or triple-digit growth in all the geos across Motorola," he said.

In Latin America, Motorola had about 21.2 per cent market share its highest ever.

Europe, Middle East and Africa (EMEA) and Asia-Pacific have registered five consecutive quarters of profitable growth. EMEA revenue grew 42 per cent year-on-year, while that from APAC was up 161 per cent y-o-y.

"In India, we've had three consecutive quarters of more than 300 per cent y-o-y growth. Last quarter, we had a 349 per cent growth in revenue, profitable growth.

"We've grown 235 per cent faster than the market, we call it premium to market that is a key metric for us," Mani said.

In volumes terms, the company saw 351 per cent y-o-y growth in the June 2021 quarter.

"We are seeing very strong performance across regions, across markets, specifically in India.

"Our aim is to grow at least in triple digits, and obviously, I think we are saying that the market is not going to grow at triple digits. So, we will be gaining shares every month, every quarter," Mani said.

He added that the company is focussed on growing much faster than the market and growing profitably.

Asked about factors that have helped Motorola register such strong growth, Mani said the company is focussed on "bringing in innovations which are at different price points", which is the fundamental core belief of Motorola.

Demand for smartphones and PCs have soared across the globe amid the pandemic as people embraced work and study from home.

The April-June quarter saw the Indian smartphone market clocking 86 per cent year-on-year growth to reach about 34 million units. Xiaomi led the market with a 29.2 per cent market share, followed by Samsung (16.3 per cent), Vivo (14.8 per cent), Realme (14.5 per cent) and Oppo (11.6 per cent) in the June 2021 quarter, as per data from research firm IDC.

Motorola, on Tuesday, also launched two new devices -- to strengthen its position in the mid-premium segment.

These Made-in-India additions to the 'edge' franchise feature sleek and premium designs, powerful processors, 108 MP cameras, 10-bit AMOLED displays, up-to 135G band support and innovation through the 'Ready for' software platform.

The 'edge 20 fusion' is priced Rs 21,499 onwards, while 'edge20' will be available for Rs 29,999. Both smartphones will be available in India later this month.

(Only the headline and picture of this report may have been reworked by the Business Standard staff; the rest of the content is auto-generated from a syndicated feed.)

Dear Reader,

Business Standard has always strived hard to provide up-to-date information and commentary on developments that are of interest to you and have wider political and economic implications for the country and the world. Your encouragement and constant feedback on how to improve our offering have only made our resolve and commitment to these ideals stronger. Even during these difficult times arising out of Covid-19, we continue to remain committed to keeping you informed and updated with credible news, authoritative views and incisive commentary on topical issues of relevance.
We, however, have a request.

As we battle the economic impact of the pandemic, we need your support even more, so that we can continue to offer you more quality content. Our subscription model has seen an encouraging response from many of you, who have subscribed to our online content. More subscription to our online content can only help us achieve the goals of offering you even better and more relevant content. We believe in free, fair and credible journalism. Your support through more subscriptions can help us practise the journalism to which we are committed.

Support quality journalism and subscribe to Business Standard.

Digital Editor

First Published: Tue, August 17 2021. 20:45 IST