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Mobile phone prices up by 16% in 2026 H1, supplies to dip in double digits

Mobile phone prices have increased by 16 per cent on average in India due to an increase in the cost of memory, with a weaker rupee adding to the woes as it made imported components more expensive for local manufacturers, market research firm Counterpoint Research said on Tuesday. According to Counterpoint Research, the overall smartphone market is expected to decline in double digits except that of Chinese mobile phone brand OnePlus because of limited increase in price. "Smartphone prices in India rose 16 per cent on average in the first half of 2026, but OnePlus kept its own increase to 8 per cent. The hikes came as memory costs climbed, pushing India's average smartphone selling price to a record USD 318 in the second quarter of 2026," the research firm said. Phones priced below 10,000 saw the sharpest hikes, around 32 per cent on average, because memory now makes up a much bigger share of what these devices cost to build. Shipments in the sub-Rs 10,000 segment fell 65 per cent Y

Mobile phone prices up by 16% in 2026 H1, supplies to dip in double digits
Updated On : 29 Sep 2026 | 10:48 PM IST

As smartphone prices rise, how retailers plan to keep festive deals alive

Smartphone prices have risen sharply this year, forcing retailers to balance thinner margins, cautious inventory and consumer demand for the deep festive deals they have come to expect

As smartphone prices rise, how retailers plan to keep festive deals alive
Updated On : 29 Sep 2026 | 4:22 PM IST

India sees sharpest rise in mobile phone retail prices globally in 2026

Average mobile phone prices in India have risen 21 per cent in 2026, against a 15 per cent global increase, as higher memory costs weigh more heavily on cheaper devices

India sees sharpest rise in mobile phone retail prices globally in 2026
Updated On : 09 Sep 2026 | 9:42 AM IST

Advertising will unlock new wave of profit for micro-dramas: Report

Redseer expects ad revenue to cross Rs 5K cr by FY32 from an estimated Rs 210 crore in FY27

Advertising will unlock new wave of profit for micro-dramas: Report
Updated On : 03 Sep 2026 | 6:46 PM IST

Memory chips make up half the device cost now, says Asus India V-P

Memory chip costs have risen from 10-15 per cent of device prices two years ago, prompting further increases of 5-10 per cent in the October-December quarter, according to Su

Memory chips make up half the device cost now, says Asus India V-P
Updated On : 26 Aug 2026 | 10:05 PM IST

Made-in-India global mobile brand ambition faces challenges of scale, R&D

India's push to create a homegrown global mobile phone brand will require applicants to overcome challenges in R&D, scale, software, branding, distribution and cost competitiveness

Made-in-India global mobile brand ambition faces challenges of scale, R&D
Updated On : 26 Aug 2026 | 9:22 PM IST

India's $126-bn mobile production target may take 5 more years to achieve

India's mobile manufacturing push has fallen short of its FY26 targets, with production at $70 billion and exports at $29 billion, delaying the original ambitions by several years

India's $126-bn mobile production target may take 5 more years to achieve
Updated On : 24 Aug 2026 | 8:36 PM IST

Four domestic players line up for Centre's new mobile manufacturing scheme

The ₹62,500 crore scheme replaces the mobile PLI and seeks to boost exports and localisation, while offering separate incentives to support Indian brands

Four domestic players line up for Centre's new mobile manufacturing scheme
Updated On : 23 Aug 2026 | 11:30 PM IST

Govt unveils ₹62,500 cr mobile manufacturing scheme, incentives up to 5%

Five-year scheme offers production-linked incentives and additional benefits for domestic sourcing of key components, while providing support for Indian mobile phone brands

Govt unveils ₹62,500 cr mobile manufacturing scheme, incentives up to 5%
Updated On : 21 Aug 2026 | 7:57 PM IST

SpaceX eyes AT&T, Verizon, T-Mobile customers with mobile service

The three biggest operators - AT&T Inc., Verizon Communications Inc. and T-Mobile US Inc. - generate hundreds of billions of revenue per year, SpaceX President said

SpaceX eyes AT&T, Verizon, T-Mobile customers with mobile service
Updated On : 05 Aug 2026 | 8:34 AM IST

Electronics push: India aims for higher value addition under ISM 2.0

In this context, the government's recent approval of the Dixon-Vivo joint venture and reduction of import duty on select items highlight that building domestic technological capability does not requir

Electronics push: India aims for higher value addition under ISM 2.0
Updated On : 19 Jul 2026 | 10:08 PM IST

Strengthening preparedness: New disaster warning system will protect lives

While India's high mobile penetration provides strong foundations for a nationwide alert system, connectivity is uneven, particularly in remote and rural regions, device compatibility varies widely

Strengthening preparedness: New disaster warning system will protect lives
Updated On : 04 May 2026 | 10:17 PM IST

Buying a new phone? Rising costs could stretch your budget this year

More than 80 mobile phone models, out of roughly 200 sold in India, have already seen average price increases of over 15 per cent.

Icon YoutubeBuying a new phone? Rising costs could stretch your budget this year
Updated On : 21 Apr 2026 | 12:52 PM IST

India's smartphone shipments drop 3% in Jan-Mar, weakest in six years

Supply-side cost pressures and weak demand took a toll on India's smartphone shipments, which fell 3 per cent year-on-year in Q1 2026, suffering its weakest quarter in the last six years, according to Counterpoint Research's Monthly India Smartphone Tracker. On the outlook, Research Director Tarun Pathak said India's smartphone market is expected to remain under pressure in the near term, with Q2 2026 likely to see a double-digit decline, as elevated memory prices and weak entry-level demand continue to weigh on overall volumes. "For the full year, the market is projected to decline by 10 per cent YoY, as sustained component cost inflation, particularly in memory, which has already increased 4x over the past three quarters, continues to impact affordability and lengthen replacement cycles," Pathak said. Brands, he observed, are expected to stay disciplined, focusing on premium-led growth, tighter portfolio execution and channel efficiency. While premium segment should remain ...

India's smartphone shipments drop 3% in Jan-Mar, weakest in six years
Updated On : 17 Apr 2026 | 5:53 PM IST

YouTube mobile app may get timestamp sharing feature for videos: Report

YouTube may add timestamp sharing on mobile, letting users share specific video moments instantly, replacing Clips and making sharing faster and simpler

YouTube mobile app may get timestamp sharing feature for videos: Report
Updated On : 17 Apr 2026 | 5:15 PM IST

Electronics exports catching up with oil products, shows govt data

India's electronics exports surge on smartphone demand, narrowing the gap with oil shipments to a record low and reshaping the country's export mix

Electronics exports catching up with oil products, shows govt data
Updated On : 16 Apr 2026 | 11:54 PM IST

Dixon Technologies jumps 5% despite mixed brokerage views on Q3 show

Emkay Global described Dixon's Q3 as 'soft', with revenue growth limited to 2% Y-o-Y, largely due to a 5% annual decline and a sharp 30% sequential fall in the mobile phone business.

Dixon Technologies jumps 5% despite mixed brokerage views on Q3 show
Updated On : 30 Jan 2026 | 11:05 AM IST

Why 'unwinding' with screens may increase stress and what to try instead

Evidence suggests that mental relief comes not from adding new coping strategies, but from reducing the number of demands placed on the brain

Why 'unwinding' with screens may increase stress and what to try instead
Updated On : 22 Jan 2026 | 11:08 AM IST

Mobile phone production to reach $75 billion by FY26-end, says ICEA

Mobile phone production in the country is expected to reach USD 75 billion, comprising export of over USD 30 billion, by end of the current fiscal year, industry body ICEA said on Monday. India Cellular and Electronics Association Chairman Pankaj Mohindroo told PTI that India delivered strong growth in electronics production, reaching USD 133 billion in 2025, while exports continued to expand sharply. "The Mobile Phone PLI scheme continued through 2025-26, and its impending completion in March 2026 will be another important milestone for the sector. Under this scheme, Indian mobile production scale has grown substantially, and we expect India to reach around USD 75 billion in mobile production with more than USD 30 billion in exports in FY26," he said. ICEA members include Apple, Foxconn, Dixon, Vivo, Oppo, and Lava. Mohindroo said the deepening of the value chain through electronics component manufacturing scheme (ECMS) and semiconductor project approvals met industry expectations

Mobile phone production to reach $75 billion by FY26-end, says ICEA
Updated On : 12 Jan 2026 | 7:15 PM IST

Centre wants greater phone-location surveillance, top phonemakers protest

A measure to track device-level location has no precedent anywhere else in the world, lobbying group India Cellular & Electronics Association (ICEA), which represents both Apple and Google said

Centre wants greater phone-location surveillance, top phonemakers protest
Updated On : 05 Dec 2025 | 2:59 PM IST